Attention Food & Drinks Industry! Packaging Matters!

7th January 2020 by Kris Byers

You've worked hard to create https://platacard.mx/es/ a fantastic professional, whether it's a baby snack or a new refreshing drink. You have a marketing plan and you are ready to bring the product to market…

But wait! It's time to start packing. For too many companies, product packaging is seen as a last-minute decision.

The situation is completely different. Product packaging design can have a significant impact on sales in the short term and in the coming years. This can lead to the success of the product or hinder it.

Read on to learn more about, product packaging and its impact on product sales.

Krispy Kreme Packaging Image

Product Packaging Expands Brand Capabilities

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When you use a well-designed product packaging design, you adapt your product to the brand.

Brand integrity is very important to consumers because they can add that attention to detail that will increase your business's revenue.

Hiring a branding and design expert can be very useful here. And I can help you with my core brand values, adapt them to your audience and develop a package for the software base.

Colorful branded packaging

People buy based on the budget

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This is what most people buy wine for, according to the label. They love, they think they know the wine and the area where it comes from, but in fact some things are true connoisseurs.

When you choose a bottle, you come across shelves full of different wines. You know, red or white. Look at dozens of bottles and you will see one that looks good.

This judgment is usually about the label and the bottle.

This process is performed with more accessibility than you might expect. This is done with cosmetics. The same thing happens with clothes and food.

The lesson for you is to create packaging that not only matches the brand, but also differs from others competing for your attention.

Product design is an important part of the user experience

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Accordingly, I think the same as your client. You, as an online product, are happy to accept. Wait patiently for a few days, and the ark is finally at your door.

You open the box to see the product in a poorly designed box that is difficult to open. The excitement and anticipation that you had about the product has disappeared.

Product packaging is a key part of the user experience. You want to create a product that customers love to open and unpack as a special gift. The packaging of the product should preserve the feeling that Will had when I first ordered the product.

This is a necessary step in creating a client for life and ensuring repeatability of strings.

Product Packaging Matters

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Do you want customers to buy, or do you want to stand on the base? Of course you want people to buy!

The problem is that there is competition in the school with dozens of others. Therefore, the packaging of the product is important. You can use colors, shapes and textures to stand out and be a more attractive choice for investors.

Sketches of packaging ideas

I am hiring a professional packaging design agency

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To create a set of products that reflects the essence of your product and brand, you need to gain valuable strategic information and study the competitive environment. That's where we can help. Contact us today to find out how we can help you develop the perfect packaging product. 

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